O & G help organisations (brands) creatively engage with people (clients and prospective clients) via the social web and deliver international campaigns, which enable brands “take charge of the conversation” in the social media space.
We generate traffic, followings, conversations and love across all key channels: Google, Facebook, Twitter, blogs, traditional media and everything else in between
O & G serves organizations desiring to go deep with social medial and we help grow leads, sales, brand awareness, customer engagement and loyalty.
Business & Market Intelligence
Social media research and monitoring to identify influencers, uncover trends & track conversations that impact business.
• Measure your customer satisfaction by sentiment and response
• Discover most engaging post in your industry so you stop guessing
• Track and engage most active fans, brand advocates and detractors
• Innovate your product and services based on fan likes and dislikes
• Get real time alerts of competitors promotions for tactical response
Planning & Strategy
Through a detailed strategy we will outline exactly how social media can help best achieve your unique objectives, ensuring we maximise ROI.
• Community Analysis
• Campaign Strategy
• Channel Strategy
• Outreach Activation
• Media Planning
Social media marketing
• Brand advocacy
• Blogger outreach
• Social media advertising
• Online reputation management and customer service
Research, Monitoring & Analysis
O & G’s social media research provides in-depth analysis and unique insights into how your brand is perceived. Our social media audit locates all the discussions that are taking place online about your brand and ensures you have all the information required to build a successful social media presence. Our expert intelligence and user insight will then identify key influencers together with information on your online brand equity, share of voice, competitor analysis and recommendations for future strategy.
This social media audit is essential in providing awareness of opportunities within your industry and outlining how social media can exploit them.